My Story 

I'm Aylin Roeben (she/her).


I had my first "real job" in 2009. The market had crashed, I was sitting on 80K in student loan debt, and I had a "useless" liberal arts degree. 

I was ambitious, a hard worker, and loved helping people. I thought the only way to make a difference was to be a public servant.  

I started working as a customer service agent at a small government agency. I was making $55k a year with benefits and thought that was the best I could do.

I didn't have a career strategy or the confidence to believe I could ever earn six figures. I felt like I should just be happy to have a job. I only applied for jobs I felt 100% qualified for and never negotiated a salary.

Had I taken more control of my career earlier on, I'd have surpassed my male counterparts years ago. I have a lot of regrets about that.

When I found out I was underpaid by 30% at my first private-sector job, I was livid. I blamed myself. I thought I should have done a better job to negotiate.

My request to be paid as much was denied.  I was told to be patient, and an opportunity would come. Work harder. Take on even more challenging work. Lead through influence.  

The men around me were on their 2nd and 3rd promotions.

I was devastated.

A few weeks later, I drove to the Bay Area to interview with a very respected and highly-sought after competitor. I was blown away by how much they valued my skill set and how eager they were to have me join their team.

I had the validation that I was worthy, but I held back. Still nervous. Not ready to leap. 

I confided in a colleague. She helped me negotiate a 30% pay increase at my current company. She became my mentor. She taught me how to navigate corporate politics and how to position myself as indispensable.

I never looked back. I started building my professional brand and taking ownership of my own career path in 2019.

And the results were incredible.

I quadrupled my salary by 33, had my pick of jobs at Fortune 100 companies, and enough work-life balance to create a family. Along the way, I started helping other women navigate their careers and writing their resumes to land interviews for high- paying jobs.

I am a regular person who loves to see other women killing it at work. I believe everyone should feel confident to take control of your own career because no one else will do it for you. And you don’t need anyone to.

If you want to learn how to have more career success faster and with more money, then you’re in the right place.

I will teach you to create and own your career with confidence and authenticity. No compromising who you are or working more than you should to get ahead.



Delivering 1 high impact career tip every Monday morning. 

You're safe with me. I'll never spam you or sell your contact info.